Public
Investment
Fund
Dear Public Investment Fund Team,
Spryker is a modern Composable eCommerce platform designed to meet the needs of organizations operating in a rapidly changing digital landscape. Our platform is built to support a wide range of commerce use cases, including B2C, B2B, and marketplace scenarios. We have had multiple interactions with different entities and partners of PIF and understand the digital ambitions are very high – which is where Spryker can help. Throughout these interactions, we have identified the value we can bring to PIF:
- Whether a B2C, B2B, or a Marketplace eCommerce project Spryker’s Composable Commerce platform can support any complex eCommerce use cases for PIF Portfolio companies or giga projects. Getting multiple use cases from one platform increases efficiency and often leads lower Total Cost of Ownership.
- Spryker understands Saudi Arabia's recent data regulations and has taken action based on that. Spryker can deliver a compliant cloud-based eCommerce solution for private or government entities.
- Spryker supports the "Test & Learn" approach, allowing PIF Portfolio companies to test different features and capabilities on their eCommerce platform and understand what their customers want. On the other hand, Spryker also provides a global, scalable solution making it a future-proof partner.
- Spryker's ready-made Packaged Business Capabilities enable the fastest “time-to-market” in the industry but also full extendability and customization of the eCommerce platform.
- Spryker is not just a technology provider but an end-to-end partner. Our Expert Consulting Team will support PIF during any stage of any eCommerce project. Whether it is discussing the eCommerce Strategy, scoping the Minimum Viable Product, or Go-live guidance.
Spryker is designed to be easy to use and highly customizable so that you can tailor it to PIF's specific needs and requirements. With our help, you can create a world-class eCommerce experience for your customers while ensuring your data remains secure and compliant with local regulations. We are looking forward to working with you!
Best Regards,
Marko
آعزائي فريق صندوق الاستثمارات العامة
تحية طيبة و بعد
سبرايكر (Spryker) هي من احدث المنصات المخصصة للتجارة الالكترونية مصممة لتلبية احتياجات المؤسسات و الشركات العاملة في المجال الرقمي سريع التغير.
تم تصميم منصة سبرايكر لدعم مجموعة واسعة من اشكال الاستخدام و المبيعات التجارية ، بما في ذلك B2C و B2B و مشاريع الماركيت بلايس (Marketplace).
بحكم تعاملنا و تفاعلنا مع بعض الفرق و شركاء منظمة صندوق الاستثمارات العامة وفهمنا أن الطموحات الرقمية عالية جداً، وهنا يكمن دور سبرايكر في المساعدة على تحقيق هذه الطموحات. بحكم تفاعلنا السابق مع الفريق لقد قمنا بالتركيز على القيمة التي سوف نقدمها لفريق صندوق الاستثمارات العامة:
- سواء كانت المشاريع هي B2C أو B2B أو الماركيت بلايس (Marketplace) يمكن لمنصة سبرايكر بنظام (Spryker's Composable Commerce) ان تدعم كافة مشاريع التجارة الالكترونية المعقدة في مجموعة صندوق الاستثمارات العامة و المشاريع العملاقة التي تتم ادارتها من قبلكم. سبرايكر تمكنكم من الحصول على منصة واحدة تدعم اي مشروع بالإضافة إلى زيادة الكفاءة وغالبًا ما يؤدي إلى انخفاض إجمالي التكلفة (Total Cost of Ownership)
- سبرايكر يتفهم و يتأقلم مع قوانين حماية المعلومات الحديثة في المملكة العربية السعودية وقد اتخذ إجراءات بناءً على ذلك. يمكن لسبرايكر تقديم حلول التجارة الإلكترونية المتوافقة مع السحابة الإلكترونية للشركات الخاصة أو الحكومية.
- يدعم سبرايكر نهج "الاختبار والتعلم" ، مما يسمح لشركات صندوق الاستثمارات العامة باختبار ميزات وإمكانيات مختلفة على منصة التجارة الإلكترونية الخاصة بهم وفهم ما يريده عملاؤهم. من ناحية أخرى ، توفر سبرايكر أيضًا حلاً عالميًا قابلًا للتطوير مما يجعلها شريكًا مستقبليًا.
- تتيح قدرات سبرايكر الموجودة بشكل جاهز(Packaged Business Capabilities) "الوصول إلى السوق باسرع وقت ممكن" في عالم التجارة الإلكترونية بالاضافة الى إمكانية التوسع بشكل كامل والتخصص و التأقلم على متطلبات السوق.
- إن شركة سبرايكر ليست مجرد مزود للتكنولوجيا ولكنها شريك شامل. سيدعم فريق الخبراء الاستشاري لدينا فريق صندوق الاستثمارات العامة خلال أي مرحلة من مراحل أي مشروع للتجارة الإلكترونية. سواء بمناقشة استراتيجية التجارة الإلكترونية ، أو تحديد نطاق الحد الأدنى من المنتج (Minimum Viable Product)، أو بمرحلة البدء بالتجارة الإلكترونية (Go-live guidance).
تم تصميم سبرايكر ليكون سهل الاستخدام وقابل للتخصيص بدرجة عالية بحيث يمكنك تكييفه وفقًا لاحتياجات ومتطلبات فريق صندوق الاستثمارات العامة المحددة. من خلال مساعدتنا ، يمكنك إنشاء تجربة تجارة إلكترونية عالمية المستوى لعملائك مع ضمان بقاء بياناتك آمنة ومتوافقة مع القوانين المحلية. ونحن نتطلع إلى العمل معكم!
أطيب التحيات
ماركو
Spryker Marketplace Capabilities for PIF
Marketplace functionality is based on Spryker and thus extends your commerce landscape's capabilities by critical marketplace-specific capabilities.- Back Office for Marketplace Operator: The Marketplace Operator can ensure compliance with the Marketplace guidelines by managing Merchants with their products and offers and reviewing Marketplace performance in the Back Office.
- Data exchange: To ensure the smooth Merchant onboarding process and the overall Marketplace setup, marketplace-specific Data Importers and Exporters have been implemented to exchange relevant information between Merchants and the Operator.
- Search & Filter: Features include Full-Site Search, Multi-Language Search, Textual Search, Standard Filters. Search and filter functions allow customers to seamlessly browse and find exactly what they’re looking for, while keeping them in control of their commerce experience.
- Merchants: Each Merchant has its own Merchant Users, Profile on the Storefront, Products and/or Product Offers.
- Marketplace & Merchant orders: Customers can easily place Marketplace Orders within the Marketplace, which can contain Offers and Products from different merchants. The part of the order that belongs to a certain Merchant is referred to as Merchant Order and it can have a custom order management process mapped with the Spryker State Machine.
- Digital Self-Service: Solve the issue of fragmented buyer experience with a B2B customer portal that enables a smooth after-sale process. Digital Self-Service is a portal that manages the after-sale process by consolidating all information and services related to the customer. It supports the full customer lifecycle by providing complete visibility into the business relationship.
Business Challenges
Adressed by an independent marketplace- Lack of data (customer product usage)
- Poor customer experience
- Additional revenue stream
- Facilitating ecosystem, creating new usage
- Be the first to market
Business Challenges
Adressed by a services marketplace- Digitize an industry
- Empower service providers
- Create a new revenue stream
- Be the first to market
Key Benefits
- Disrupt your industry by facilitating its digitalization
- Get customer data on your entire industry
- Access your competition's customer base
- Vendors and Partners get access to your database
- Ultimate customer sourcing experience with all industry products on the same platform
- Providing the customer with a great journey and buying experience
Key Benefits
- Organize an offline marketplace
- Disrupt a market creating new services and new customer behavior
- Support service providers in your industry and push your products to this network of users
- Ultimate customer experience with all providers on the same platform
Business Challenges
Addressed by a re-commerce program- Structure a new industry with high potential
- Comply with new sustainability regulations
- Facilitate an aftermarket making your products and services more valuable
- New revenue stream with high potential
Business Challenges
Addressed by a local marketplace- Create and promote an ecosystem to generate a new revenue stream
- Add value to your products and services with the creation of a label recognized by your target.
Key Benefits
- Active second-life market to add value to your products
- New revenue stream with high margins
- Act as a third-party with a transparent grading system
- Generate new revenue by re-selling material you no longer use or have replaced
- Take-back program for easy return of used products
- Access products at a cheaper price
- Sustainable sourcing
Key Benefits
- Add value to your locally-made products
- Organize an ecosystem promoting sustainability
- New distribution stream with fair local competition
- Be compliant with sustainability regulations
- Find all providers at the same place
Internal Procurement marketplace vs Enhancing Offering with Complementary Products
Enable and simplify the sourcing and purchasing of goods or services from multiple suppliers with greater choice and transparency on availability, delivery times, and price as well as ecological impact vs Enriching the consumer experience by offering a complete purchasing journey with everything they need to use your product.Business Challenges
Addressed by an internal procurement marketplace- Supply chain securitization
- Streamline the purchasing process across organization
- Centralize your sourcing for accurate data
- Cost reduction and creation of new revenue stream through expansion
Business Challenges
Addressed by enhancing offering with complementary products- A poor customer experience
- Lack of customer product usage data
- Product value proposition and benefits
Key Benefits
- Secure your supply chain with greater selection and volumes
- Create a custom-made purchasing process for each department
- Cost reductions through improved negotiation, competition between suppliers, and higher volumes.
- Open your platform to more users to generate more revenue and lower your costs
- Save time and resources, reuniting customers' demands of a specific group
- Simplify processes with an organized and structured platform with automated workflows.
- Capacity to set limits, supervise team needs, and manage approvals.
Key Benefits
- New revenue stream with a greater ROI
- Ability to only distribute certified products
- Keep the customer relationship during your product lifecycle
- Get data on product use and customers
- Vendors and Partners get access to your traffic
- Digitization opportunity
- New sales channel
- Enhanced customer experience with all necessary products on the same platform
- Trust in quality and compatibility
- A customer journey where products are easy to find with accessories pre-filtered and consumable reorder facilitated
An Expert’s Guide to B2B Marketplaces
What, How and WhyB2B marketplaces have fast-developed into one of the world’s most efficient ways for large entities to transact, but why and what’s the big deal, and what are they really? This page is designed to give you a quick overview of everything you need to know about marketplaces so let’s start with a simple definition.
Worldwide B2B marketplace sales could reach an estimated $3.6 trillion by 2024, up from an estimated $680 billion in 2018. – –Digital Commerce 360
Sourceability Exceeds RevenueTarget with Powerful B2B Marketplace
A marketplace disrupting the electronic component supply chainThe electronic component supply chain industry has been largely operating offline. Typically, orders are placed via email or phone - that is, until a new kid on the block decided to disrupt the industry: Sourceability now trades online with its new venture sourceengine.com, setting new industry standards.The Company
Sourcengine aims to turn a classic B2B business model into a user-friendly online platform while connecting buyers and merchants in one place. The backbone of Sourcengine is quality and logistics. Operating on three different continents with 15 strategic locations around the globe, the business wants to provide an international, unique user experience, which mimics the ease of use mainly seen on B2C platforms.
Challenge
The electronic components market comprises 550 million products, and Sourceability set themselves the goal to cover almost the entire market on their marketplace Sourcengine. This is roughly the same number of products that Amazon covers on their marketplace. Finding the right technology to feature more than half a billion products, easily handle up to 6 digit order sizes, and manage more than thousands of merchants on one platform efficiently was a challenge that Spryker helped Sourceability to solve.
Soulution
Sourcengine has applied the right mix of deep industry knowledge with a technology-driven customer-centric approach to create a marketplace targeting an entire sector. Enabling customers and merchants to digitally buy and sell around the world, without a middleman, is opening new doors for electronic component trade and industry-wide product transparency. Backed by Spryker Cloud Commerce OS, Sourceengine is a leading B2B marketplace for the electronic components supply chain. Each component created in the industry has been indexed to be searchable and purchasable for professional buyers on the marketplace. Unlike the more standardized experience, customers might expect from B2C-oriented commerce, Sourceengine heavily invested in tools and functionalities to serve those specific needs of B2B buyers.
Results
Sourcengine successfully launched its marketplace with Spryker and has been running for more than 3 years, without ever compromising on performance or scalability. Spryker Cloud Commerce OS has helped Sourcengine achieve three objectives that are crucial to the success of a marketplace: the efficient handling of big data, fast implementation, and the freedom to build customized and scalable experiences.
Most importantly, Sourceability has positioned itself as a market leader by achieving industry-crushing benchmarks, disrupting the current status quo in the market.
Lower your Operational Cost Through Self-service
Recessions, inflation, pandemics, wars are ultimately out of our control. The key to weathering any storm is ensuring that your company is efficient and cost-effective. A B2B portal saves money and increases revenue potential by enabling customers to self-serve.
- Increase Customer Satisfaction & Stickiness
- Cost Reduction Through Self-Service
- Increase Revenue & Share of Wallet
- Efficiency on Buying & Selling Sides
Spryker scored highest for overall growth of any vendor in this Magic Quadrant, with both customer and revenue growth nearing 100%, [...] and is a leading product in terms of business agility. – Gartner
METRO Helps to Provide Retailers with New Possibilities
METRONOM and Spryker launched a sophisticated user-friendly shop experience allowing their business customers to keep operations running without compromising on easy order set-up.The company: METRO is a leading international specialist in the wholesale and food trading industry – a classic B2B business sector where IT historically served merely as a support function. METRO primarily serves the following three groups of customers: the so-called HoReCa-customers (hotels, restaurants & catering), the SCOs (small companies and offices), and traders (small, independent retailers, mainly based in Eastern Europe for METRO). In order to optimize its customer experience and promote customer loyalty, its digital services needed to be adaptable for each group of customers, their location, and individual needs.
Challenge: To optimize customer experience and promote customer loyalty, digital services must adapt to each group of customers, their location, and individual needs. For instance, one restaurant might not necessarily pay the same price for flour as another. Depending on factors such as the purchased quantity, customers have an individual price model. However, in order to collect and evaluate such data, it must be possible to map the ongoing personal communication with the customer and a large amount of data in the group’s digital tools. That’s why METRO was looking for a fully-fledged integrated solution that would benefit from this immense data set, while providing the required customer personalization.
Solution: As METRO is present in numerous countries, many different customer requirements come into play. Consequently, METRO utilizes an API-first approach. This is why METRO and Spryker teamed up to launch a second shop with a different set of functions that is aimed specifically at small retailers, the so-called traders. This concept is based on a standardized back-end. The APIs enable shops to be accessed internationally on a 1:1 ratio and simultaneously allow for adaptations based on local needs. The “Advanced Services” offer a high degree of flexibility. Accordingly, the API-based back-end allows for modifications if a country requires changes or in case they don’t comply with the Corporate Standard or Advanced Services.
Results: Transforming an analog business model, such as the wholesale industry, into the digital world is no easy task. METRO is combining an optimized customer centricity and a technology-oriented approach in order to support the digitization process. Especially in regard to traders, METRO is boosting internationalization using the right technology and creating new possibilities for retailers in the wholesale food trade. Initially started in Romania, the project has witnessed initial success which is paving the way towards rollout in more markets.
Hilti International Expansion with the MVP
Spryker has enabled Hilti to drive international expansion in Africa in a fast and cost-effective manner, launching new African country stores within a matter of days.Following a minimum viable product approach, for each market Hilti is testing the waters with an individual solution before replicating and scaling successful practices and rejecting less successful initiatives. Launching country-specific stores that are tailored to the individual requirements in each market, the different Hilti stores have been designed in a very customer-centric way.
With the multi-store function, Hilti can set up individual, international shops, each offering different products, prices or languages, or serving a specific customer group. Similar structures can be shared between the shops, others easily managed separately.
Thanks to the CMS feature , Hilti can customize its online shops and make the shopping experience attractive for its customers. Especially in the B2B sector, where purchasing decisions are often made on the basis of complex factors such as service, quality, price and support, the best possible presentation of products and services is a decisive factor. The easy-to-use CMS tool with customizable blocks and pages makes it possible to present images, texts and much more on the entire website.
Thanks to the large selection of filter options , Hilti offers an easy-to-navigate filter and search function. These options allow Hilti to represent a multi-layer filter structure, guiding customers through the shop first by selecting a product group and later by providing detailed information on product features.
Three Ways B2B Commerce Will Fundamentally Change by 2025
And the Top Leadership Strategies to Win in the Future of CommerceB2B commerce is undergoing significant changes. While most of today’s B2B platforms were built for yesterday’s customer journeys, business customers now expect effective, consumer-like buying experiences. This IDC report lays out three leadership strategies to fend off these challenges. All winning strategies are shown by the example of case studies of Spryker customers. Report by IDC and Spryker.
Composable Commerce = Modularity
Having first outlined the idea of Composable Commerce, Gartner defines this as a way for businesses to select vendors based on “best-of-breed” principles instead of traditional “off-the-shelf” bundles.
Best-of-Breed
Spryker’s best-of-breed approach allows you to build a customized tech stack that meets Yildiz Holding's unique business requirements and offers the necessary flexibility for Yildiz Holding to succeed. We enable you to integrate only the specific features needed in order to best serve your market.
Adapt Quickly
High flexibility in choosing the best-suited vendors and scaling your business at any time enables you to adapt fast to market changes. In this way, Yildiz Holding can be agile and effective.
ALDI and Spryker: Joint development of digital commerce platform
ALDI is always looking for new ways to save its customers time and money. That is the reason why ALDI and Spryker Systems have been working together to develop a new online food & grocery shopping experience for the US market, offering grocery delivery or curbside pickup for ALDI shoppers. The new digital commerce platform is currently being tested with a select group of US customers and is planned to be rolled out nationally in a phased approach.
ALDI is one of America’s fastest-growing retailers, serving millions of customers across the country each month. With 2,200 stores across 38 states, ALDI is on track to become the third-largest grocery retailer by store count by the end of 2022. When it comes to value, ALDI won’t be beat on price. ALDI has also been No. 1 for price according to the Dunnhumby Retailer Preference Index Report for five years running. Since 1976, ALDI has offered a unique shopping experience where customers never have to compromise on quality, selection or value. In fact, 1 in 3 ALDI-brand products are award-winning. Customers can save time and money by conveniently shopping in-store or online at shop.aldi.us. For more information about ALDI, visit aldi.us.
Our partnership with Spryker will allow our shoppers another way to access the incredible value they expect from ALDI. Scott PattonVice President of National Buying at Aldi – Scott PattonVice President of National Buying at Aldi
12 E-Commerce Growth Strategies for 2023
Follow this growth game plan and your business will be on the road to future success.Growth should be the number one priority for any company with a viable business model, but this is especially true of the e-commerce industry – it’s a booming market, and there’s a huge amount of potential profit floating about for those who ride the wave in the right way. In this white paper, we outline 12 growth strategies that will help your e-commerce business scale for success in 2022.
Batters up! It’s playtime.
Hornbach's Digital Journey
What makes Hornbach so much more successful than other DIY companies?Hornback is one of the biggest players in Europe in the DIY industry. To create customer-centric and business-driven experiences, Horback is using Spryker in realizing new use cases and revenue streams.
Andreas Schobert (CTO at HORNBACH) shared some insights on their digital journey, what challenges they had to face with rethinking their digital strategy, why their old commerce systems were outdated, and what requirements they had for the new commerce technology. During the video, he explains how HORNBACH benefits from choosing Spryker and what they were able to achieve since then.
Gartner predicts that by 2023, organizations that have adopted a composable approach will outpace the competition by 80% in the speed of new feature implementation.
Trusted by leading global companies for all their commerce needs
About Spryker
Spryker is the leading global composable commerce platform for enterprises with sophisticated business models to enable growth, innovation, and differentiation. Designed specifically for sophisticated transactional businesses, Spryker’s easy-to-use, headless, API-first model offers a best-of-breed approach that provides businesses the flexibility to adapt, scale, and quickly go to market while facilitating faster time-to-value throughout their digital transformation journey. As a global platform leader for B2B and B2C Enterprise Marketplaces, IoT Commerce, and Unified Commerce, Spryker has empowered 150+ global enterprise customers worldwide and is trusted by brands such as ALDI, Siemens, ZF Friedrichshafen, and Ricoh. Spryker is a privately held technology company headquartered in Berlin and New York backed by world class investors such as TCV, One Peak, Project A, Cherry Ventures, and Maverick Capital. Learn more at spryker.com.