Key insights for Nestlé from the 2023 Gartner® Magic Quadrant™ for Digital Commerce

Nestlé is not just a market leader; you're a visionary in your field. So when Spryker lands in the "Visionaries" quadrant of Gartner's 2023 Magic Quadrant, it's more than just an accolade. It's an opportunity for Nestlé to partner with a like-minded innovator. Let's get straight to what this means for you.

The 2023 Gartner Magic Quadrant

Gartner's Magic Quadrant is a research tool that categorizes technology providers into four types: Challengers, Leaders, Niche Players, and Visionaries. Visionaries are unique in their ability to disrupt established markets through innovation, often winning new customers quickly by identifying underserved niches.

Gartner emphasizes that Visionaries not only understand the market's evolution but also their clients' specific needs. They are marked by:

  1. Market Understanding: Deep insights into market trends and emerging business models.
  2. Product Strategy: Innovative offerings that align with client needs.
  3. Innovation: A commitment to pushing the envelope in technology and solutions.
Read the Magic Quadrant

What to look for in the Magic Quadrant

Hear Chris Germann, Global Head of Analyst Relations at Spryker and former Gartner analyst himself, summarize his three main takeaways from this year's edition of the Gartner Magic Quadrant. 

  1. Need for a Visionary Partner: Aligning with a Visionary in the Magic Quadrant can accelerate innovation and offer strategic advantages, especially for a forward-thinking company like Nestlé.
  2. Importance of Modern Architecture: A platform with a modern, modular architecture is crucial for handling complex business models, making it a key consideration for diversified enterprises.
  3. Focus on Growth and Scalability: Fast-growing vendors in the Magic Quadrant often indicate high rates of innovation and scalability, essential factors for any company looking to expand and evolve.
Watch video
Digital commerce platforms are experiencing ongoing modularization in a cloud-native, multiexperience world. Application leaders responsible for digital commerce should prepare for a “composable” approach using packaged business capabilities to move toward future-proof digital commerce experiences. – Mike Lowndes & Sandy Shen Gartner analysts in the Composable Commerce Must Be Adopted for the Future of Applications report

Spryker: A Visionary Partner for Nestlé

As a Visionary in the Magic Quadrant, Spryker is committed to:

  1. Strategic Alignment with a Visionary Partner Spryker's recognition as a Visionary in Gartner's 2023 Magic Quadrant signifies that we are not just a vendor but a strategic partner committed to innovation and market disruption. This aligns well with Nestlé's own forward-thinking approach, offering a unique opportunity for both companies to shape the future of commerce technology together.
  2. Modern Architecture for Complex Business Models Spryker's modern, modular architecture is designed to serve enterprise-level clients with complex B2B and marketplace business models. This is particularly relevant for a diversified multinational like Nestlé, which requires a flexible and scalable platform to meet its varied market demands.
  3. Fast Growth and Scalability Spryker is one of the fastest-growing vendors in the Magic Quadrant, with a high percentage of its customer base generating more than $100M in annual GMV. This indicates a high rate of innovation and viability, which can be leveraged for Nestlé's benefit as both companies continue to grow and scale.
Read The Guide
Spryker's features along with the flexibility to extend has helped spread our digital presence by providing better capabilities to our customers and increase revenue. We used it on multiple internal and external projects. The platform is open for any level of customizations. The initial implementation was handled by Spryker team to meet our unique business needs and was later on transitioned to us. Along with the guidance of Spryker team and active slack community, we were able to achieve our business needs on time. – Review on Gartner Peer Insights

The Spryker App Composition Platform

An essential component of our Composable Commerce approach is the Spryker App Composition Platform, that allows customers to try out 3rd party services with their online business in the most seamless, secure and curated way.

Read how Spryker’s App Composition Platform enables a composable future for your business

Read now

Book a no-bullshit, executive alignment call with our CEO

You don't need another digital guru or motivational coach. You need actionable insights from someone who's been in the trenches of e-commerce entrepreneurship. Alexander Graf, our CEO, is ready to have a no-bullshit, executive alignment call with you. This isn't a sales pitch; it's a strategic discussion between two leaders who understand that to stand still is to fall behind.

About Spryker

Spryker is the leading global composable commerce platform for enterprises with sophisticated business models to enable growth, innovation, and differentiation. Designed specifically for sophisticated transactional businesses, Spryker’s easy-to-use, headless, API-first model offers a best-of-breed approach that provides businesses the flexibility to adapt, scale, and quickly go to market while facilitating faster time-to-value throughout their digital transformation journey. As a global platform leader for B2B and B2C Enterprise Marketplaces, IoT Commerce, and Unified Commerce, Spryker has empowered 150+ global enterprise customers worldwide and is trusted by brands such as ALDI, Siemens, ZF Friedrichshafen, and Ricoh. Spryker is a privately held technology company headquartered in Berlin and New York backed by world class investors such as TCV, One Peak, Project A, Cherry Ventures, and Maverick Capital. Learn more at spryker.com.

Spryker Website